Organic | Pantone | Packaging

Packaging Design

Why wouldn’t you want your dogs to be treated like royals? They deserve the healthiest of organic teats in the cutest of packaging.

Designed for a third-year university project, Billy’s was created to catch people’s eyes as they are walking down the supermarket aisles. The brief asked for a design of three different boxes for one overall brand using only 2 Pantone colours.

I chose to design a dog treats brand because for one I love dogs and I also felt as though there was room in the market for a bit more colourful packaging. I designed each of the dogs on the boxes to have their own personality and reflect the colours of the box whilst creating contrast with one another.

The Design

Media: Digital and Print

Year: 2022

University Project